The following media is presented as a YouTube player embedded in Able Player.

Yellow Point

Artist

Raghad Al Malkawi

Media

Immersive experience, Projection mapping, Interaction design

Yellow box with smiling, disappointed, and angry emojis in a row. Above is a projection of an individual in a yellow hoodie with the hood on. In the corner is a pair of black headphones on a stand.

“Yellow Point” is an interactive multimedia work created by artist Raghad Al-Malkawi during her participation in Creative Impact Lab Amman 2023. The project illustrates the impact of social media content on a person. This universal person is represented by the projected image of a young woman’s torso, dressed in a yellow hoodie. By touching the emoji image on an interactive wooden box, one chooses the type of content to activate, then witnesses a video showing the impact of the content, and receives a message conveying this impact.

Overhead shot of yellow box with smiling, disappointed, and angry emojis in a row. Above is a projection of an individual in a yellow hoodie with the hood on. In the corner is a pair of black headphones on a stand.
Yellow box with smiling, disappointed, and angry emojis in a row. Above is a projection of a text message “Thank you for the smiles you bring to my world”. In the corner is a pair of black headphones on a stand.

The following media is presented as a YouTube player embedded in Able Player.