Advertising Specs | Leonardo

Advertising Specs

For all digital images, send high-resolution, flattened .jpg or .png files.

Newsletter Ad, Text Only

100 words with a link to your site. No formatting.

Newsletter Image

564 ppi x 160 ppi (.jpg or .png)
90–100 words in the image
Ad links to your site.

Home Page Display Ad

1:1 ratio, minimum 600 x 600 ppi (.jpg, .gif or .png)
Images can have logos, but should have a call to action.
Ad links to your site.

Opportunities Post

Image: 1200 x 630 px (.jpg or .png)
Key object in center
Word count: 250–600 words

Facebook Post

With link: 1200 x 627 px
Post text: 600 characters
Post image: 1080 x 1080 px or 1200 x 630 px

Instagram Post

Image: 1080 x 1350 (.jpg or .png)
Post text: 500 characters

Back Cover Print Ad for Leonardo

300 dpi, all fonts embedded and all transparencies flattened (.pdf only)
Full color (CMYK), full bleed; issue size is 8.5" x 11"; allow an additional .75-inch on all for sides for bleed (minimum size: 9" x 11.5").

Interior Page Print ad for Leonardo

300 dpi, all fonts embedded and all transparencies flattened (.pdf only)
One color, no bleed, 7" x 10"

All Other Print Ads in Leonardo

Note: Other print ads are handled through the MIT Press.
300 dpi, all fonts embedded and all transparencies flattened (.pdf only)
For clarification, reservations or any advertising inquiries, email journals-ads@mit.edu.

LEONARDO Journal Print

Full Page: size 7" x 10"
Half Page: size 7.4" x 7.5"
Quarter Page: size 3.5" x 4.75"